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The Story Behind The Coaching Edge Podcast.
Inside the Rise of Internal Coaching: How Rusty Tugman Built a Coaching Culture from the Inside Out
Share it with your friends and colleagues: In this episode of The Coaching Edge Podcast, co-hosts Dr. Steve Jeffs and Erwin de Grave sit down with Rusty Tugman, leadership trainer, coach, and creator of the first internal coaching program in the history of Oklahoma state government. After 30 years in…
Choosing Door C: Emotional Intelligence, Neuroscience and Real Leadership with Caroline Leroux-Boulay
Share it with your friends and colleagues: In this episode of The Coaching Edge Podcast, co-hosts Erwin de Grave and Dr. Steve Jeffs sit down with Caroline Leroux-Boulay from The Emotional Intelligence Training Company to explore what it really means to lead and coach with humanity, science, and heart. Caroline…
From Money Myths to Money Flow: Jeannie Dougherty on Building an Inner Wealth Mindset
Share it with your friends and colleagues: In this episode of The Coaching Edge Podcast, money coach and licensed counselor Jeannie Dougherty—dubbed a “money whisperer” by her clients—dives into the emotional and behavioral side of finance. Jeannie traces her path from mental health counseling to money coaching through a deeply…
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Meet Your Hosts

Hi, I’m Steve, a master coach with nearly 20 years of experience and a deep passion for helping others achieve lasting, meaningful change. Since 2007, I’ve been working internationally with executive clients as well as coaches who are dedicated to making a real difference. I am a coach trainer, supervisor and mentor, and my recent book became a best seller in the Mentoring and Coaching Category on Amazon. I love helping coaches (and leaders) connect more with their authenticity and strengths to operate at the next level.
In this program, I’ll work alongside you to help you unlock the full potential of your coaching tools.

I’m Erwin, and I bring over 25 years of experience in business consultancy, specializing in strategy, systems, and sustainable growth. My work has allowed me to see firsthand the unique challenges coaches face in building successful, profitable practices. Partnering with Steve, I’ve helped create a program designed to support you every step of the way—giving you the tools, insights, and confidence to succeed both in your coaching and in your business.
Throughout this program, I’ll bring my business and consulting expertise to help you implement proven business strategies to streamline your operations, attract more clients, and build a thriving coaching practice.
